Social Slam MasterClass – Social Business Workshop

In response to an overwhelming demand for more personal, in-depth workshops, Social Slam has created a new series of events called Social Slam Plus.  This is your opportunity to personally engage with leading industry experts on the issues most pressing to you, no matter what your skill level.

All workshops will take place on Thursday, April 4 (the afternoon before the main Social Slam event). Classes will take place on the University of Tennessee campus and class size will be limited to 30 or fewer attendees, so don’t wait to sign up!

Register for Social Slam Plus

Workshop Descriptions

Beyond Social Media: Creating the Social Organization – With Matt Ridings

Level: Advanced
Price: $299
Time: 2 p.m. – 5 p.m. on Thursday, April 4

This is an extraordinary opportunity to study with one of the true visionaries in the field of social business and social media marketing, Matt Ridings of SideraWorks.

In this “advanced” section, Matt will look at the sociological and organizational implications of creating a successful social media business initiative. In this highly interactive event, Matt will help participants:

• Explore the deep implications social media has throughout an organization (how it impacts their internal business processes, the workforce/hiring implications, the challenges and opportunities).
• The internalization of social value (collaboration, knowledge management, culture initiatives, utilization outside of engagement (R&D, Research, etc.)
• Look at real world examples of how to work through social implementation issues.
• Using SideraWorks proprietary facilitation methods to demonstrate how you can build more effective social media policies, processes, and governance using real world scenarios to prepare for the inevitable PR crisis.

If your business is beyond the “dabbling” phase and is now looking to leverage social to its fullest, this workshop is for you. This is a “teach you how to fish” type of session that will provide specific tactical approaches you will be able to take back to your office or clients and apply immediately. Go beyond the theories and see how work is getting done in the messy real world of business.

Please note: the price for these workshops is in addition to your Social Slam registration, and registering for Social Slam Plus DOES NOT also register you for Social Slam on April 5. To register for Social Slam itself, visit their registration page.

Hosted by Social Media Club Knoxville, Social Slam is an annual one-day conference held each April in Knoxville, TN. Known for its line-up of world-class social media speakers, affordable pricing and phenomenal networking opportunities, Social Slam is one of the best opportunities to stay on top of social media trends and network with some of the top influencers in the space.

There’s a reason this volunteer-run event receives rave reviews year after year…and it’s not just the gorgeous Tennessee weather! See for yourself at the next annual Social Slam!

Want a clear explanation of social business? Download our SideraWorks brief on “What Is Social Business” for free. And don’t forget to subscribe to the blog via RSS or email.