Many people confuse the terms ‘efficiency’ vs. ‘effectiveness’, or they see them as the same thing. They are anything but.
This presentation covers why focusing on a culture of Effectiveness is so much more productive, and why a focus on Efficiency can actually hurt your organization. Whether its agility, adaptability, social connectedness, social business, or becoming a responsive organization that is your objective. This seemingly subtle distinction will prove to be a useful tool in your toolbox.
Matt Ridings – @techguerilla
(You might prefer to view the full-size slides, or download them, here)